White Papers

View our published White Papers below

In Search of Content Profitability

A new approach to generating multi-platform profits from content

View White Paper ›

Media Analytics in the Cloud

A roadmap for media corporations seeking to deploy comprehensive, enterprise-wide Media Analytics solutioms.

View White Paper ›

Media Analytics - BIAnalytix

Ten key benefits plus six useful Key Performance Indicators to for enhanced media revenues.

View White Paper ›

Programatic Buying

A Platform for moving to Impression-Based Selling.

View White Paper ›

Using Digital Delivery Viewing Metrics to Enhance Linear Content Value

Metrics from detailed digital delivery viewer insertion logs, and how they can be used to enhance linear delivery revenues of that same content.

View White Paper ›

Why the Microsoft Stack?

Decentrix chose Microsoft technology to implement BIAnalytix™–the most advanced media-industry AnalyticsSolution.

View White Paper ›